Microsites & Web Experiences

Microsites are branded, web-hosted content hubs that extend your content beyond the inbox. An Author uses this area to publish Posts and Pages, organize them for readers, and give subscribers a place to browse, sign up, and interact on the open web.

What you can do here

• Build a Microsite with your own branding, layout, navigation, and custom domain.
• Publish Posts and Pages, and organize them into collections, categories, and topics.
• Add interactive elements: sign-up forms, surveys, events with RSVPs, and reusable widgets.
• Publish an online archive of your Broadcasts as a browsable newsletter hub.
• Gate content behind sign-on and control what each subscriber can see.
• Promote and sell products through commerce features on your site.

Start here

1. About Microsites & branded content hubs — Learn what a Microsite is and its building blocks.
2. Create a Microsite — Set up a new Microsite from scratch.
3. About Posts — Learn what Posts are and how they power your hub's content.
4. Organizing content: collections, categories & topics — Keep content organized and discoverable.
5. Tutorial: Launch a branded content hub — An end-to-end walkthrough from build to publish.

In this section

• Troubleshooting sites and web experiences — Resolve common issues with sites, domains, sign-on, and content that isn't appearing.

Collections And Topics

• Organizing content: collections, categories & topics — Learn how collections, categories, and topics keep your content organized and discoverable.
• Create a content collection — Group related Posts and Pages into a collection.
• Organize content into categories — Sort your content into categories so readers can browse by theme.
• Create and assign topics — Tag content with topics to power filtering and personalized feeds.
• Feature a collection on your site — Highlight a collection on your homepage or in navigation.

Commerce

• About commerce on your site — Learn how to promote and sell products through your site.
• Connect a store — Link an online store so you can showcase products on your site.
• Create promo codes — Set up discount and promotional codes for shoppers.
• Track orders — View and monitor orders placed through your site.

Custom Domains

• About custom domains — Understand how serving your site on your own domain reinforces your brand.
• Connect a custom domain — Point your own domain at a Microsite.
• Verify your domain — Confirm domain ownership and enable a secure connection.

Events

• About events & RSVPs — Learn how to promote events and collect responses on your site.
• Create an event — Add an event with details, date, and location to your site.
• Collect RSVPs and registrations — Let visitors RSVP or register for an event.
• Manage attendees and responses — Review who responded and export the attendee list.

Forms And Surveys

• Forms & surveys on a site — Learn how to add standalone sign-up forms and surveys to a site (see also Audiences and Interactive Content).
• Add a sign-up form to a site — Place a form on your site to capture subscribers and leads.
• Add a survey to a site — Embed a survey on your site to gather feedback from visitors.

Gated Content

• About gated content and sign-on — Learn how to restrict content and require sign-on for a site.
• Require sign-on for a site — Turn on gated access so visitors must sign in to view content (SSO setup lives in Administration).
• Control content visibility by audience — Show or hide content based on who a signed-in visitor is.
• Supported sign-on methods — Reference of the sign-on options for gated sites, with links to Administration for setup.

Newsletter Hub

• About the newsletter hub & email archive — Learn how to publish an online archive of your Broadcasts as a browsable newsletter hub.
• Set up a newsletter hub — Create a hub that hosts your published newsletters online.
• Publish a Broadcast to the archive — Add a sent Broadcast to your online newsletter archive.
• Let readers subscribe from your hub — Add a sign-up option so visitors can subscribe from the hub.

Pages

• About Pages — Understand how static Pages differ from Posts and when to use each.
• Create a Page — Build a standalone Page such as an About or Contact page.
• Build a landing page — Create a focused landing page for a campaign or announcement.

Posts

• About Posts — Learn what Posts are and how they power the content on your hub.
• Create a Post — Write and format a new Post for your site.
• Add images, video, and featured media to a Post — Enrich a Post with images, video, and a featured image.
• Add calls to action to a Post — Add buttons and action items that prompt readers to respond.
• Schedule and publish a Post — Publish a Post now or schedule it to go live later.
• Control who can see a Post — Set a Post as public or restrict it to signed-in or targeted audiences.
• Set up Post approvals — Route Posts through a review-and-approval step before they publish.
• Import site Posts into an Edition — Pull Posts from your site into an Edition to reuse them in a Broadcast.

Sites

• About Microsites & branded content hubs — Learn what a Microsite is and the building blocks that make up a branded content hub.
• Create a Microsite — Set up a new Microsite from scratch.
• Customize a site's branding and layout — Apply your logo, colors, theme, and layout to a Microsite.
• Set up site navigation and menus — Add menus and navigation so visitors can move around your site.
• Preview and publish a site — Review a site and publish it so it goes live.
• Manage site settings and access — Edit a site's name, URL, visibility, and general settings.

Tutorials

• Tutorial: Launch a branded content hub — End-to-end walkthrough of building, branding, filling, and publishing a Microsite.

Widgets

• About reusable widgets — Learn how reusable widgets let you drop shared content blocks across your site.
• Create a reusable widget — Build a widget once and reuse it in multiple places.
• Add a widget to a Page or Post — Place an existing widget onto a Page or Post.

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Terms: Author = the user; Edition = an email an Author builds; Folder (Project Folder) = where Editions are organized; Broadcast = an Edition that is sent out; subscriber = recipient.