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Edit Content in HTML Code View

Switch to code view to fine-tune the HTML behind a content item.

The visual editor covers most authoring needs, but some adjustments are easier — or only possible — in the raw HTML. Code view lets you tidy up inherited markup, apply inline styles for stubborn email clients, add personalization tokens by hand, or paste a snippet you built elsewhere.

Before you begin​

  • You are editing an Edition (or a reusable content block) inside a Folder you can access.
  • You are comfortable with basic HTML and inline CSS. Email HTML is stricter than web HTML — favour tables and inline styles over external stylesheets and modern layout properties.
  • Work on a draft, not a scheduled Broadcast. If the Edition is already live in an automation, copy it first.
  • Know how to open code view for the item you are editing (confirm the exact control in your account — it is often a "code" or "</>" toggle on the content block's toolbar).

Steps​

  1. Open the Edition and select the content item you want to change.
  2. Switch that item into HTML code view using the code toggle (confirm the exact steps in your account).
  3. Edit the markup. Keep styles inline, close every tag, and avoid scripts — most subscriber inboxes strip them.
  4. Insert personalization by pasting the correct token directly into the HTML (see Personalization tags).
  5. Switch back to the visual editor to confirm the block still renders as expected.
  6. Save, then send yourself a test Broadcast to check how real inboxes display it.

Result​

Your changes are stored in the Edition's HTML and appear in the visual preview and in every test or live send from that point on.

Canonical terms: Author, Edition, Folder (Project Folder), Broadcast. See the Glossary.